Media Planning & Booking

The duty of the media planner is to provide planning/booking services and help tailor a plan to help you optimize advertising space via strategic communications. This allows for harmonization of communications flow as well as integration of campaigns using various mediums to deliver a coherent message.

Booking in advance allows availability for campaign slots and helps in planning and execution of kick-off campaigns. Avoid rush jobs to have better control on timing. Don’t forget that when it comes to outdoor advertising, all visuals require necessary approvals from the proper authorities.

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